By now we’ve all heard that Robert Fitzpatrick has gone and supposedly blown his entire retirement savings of $140 000 on a bunch of ads for the sake of a public unrepentant and unaware that this coming Saturday, May 21- life on earth will no longer exist.
What most of us don’t know though is the fact that Mr Fitzpatrick has got a book called The Doomsday Code out which by sheer virtue of all the press he is generating must be generating quite a bit of public exposure and one would wonder some hefty sales. Something this author imagines will address the $140 000 shortfall and assuming life does continue to go past this Saturday (let’s hope so for our collective sakes) Mr Fitzpatrick might not end up being as crazy as most of us think he is.
In some respect the book is a hedge in the event Mr Fitzpatrick is wrong (something by virtue of coming out with the book and wildly advertising it) and one wonders if not a subtle admission by Mr Fitzpatrick that ostensibly he is just guessing. And if one does the math, it could end up being that Mr Fitzpatrick could end up making a whole lot more money than the $140 000 he ostensibly used to ‘market’ his book.
Time will tell…