9 Best Online Marketing Courses that you ought to consider to help you master digital marketing as the internet continues to become the bridge of business.
Online marketing is a trending topic at the moment. In the past, people had to attend business school or specialized marketing courses to become marketers. But nowadays, marketing enthusiasts can take an online course for less than $20.
For people pursuing multiple degrees, online courses can help you boost your CV. Even if you can’t handle the workload, you can use a write an essay for me service to complete your curriculum.
However, not every digital marketing course is worth your while. You need to identify the lessons from industry experts to enjoy ultimate value for money. So, let’s check out some value-laden online marketing courses.
1 — Udemy: The Complete Digital Marketing Course
This course is one of the most informative marketing programs on Udemy. At the moment, over 400 000 students worldwide have taken the course.
The Complete Digital Marketing Course covers 12 main concentration areas, including research, WordPress marketing, social media marketing, and search engine optimization (SEO).
This course contains information for beginners and well-established entrepreneurs alike. Each lesson delves deep into the intricacies of marketing to drive revenue generation. And, of course, it features expert advice from established marketers.
At the end of the program, you will also get a certification for a specified fee.
2 — SEMRUSH: Digital Marketing
SEMRUSH is one the most notable companies when it comes to digital marketing. The company now runs an academy that offers multiple digital marketing courses.
Interested users can select from a wide range of disciplines, including PPC (pay-per-click), content marketing, affiliate marketing, and SMM (social media marketing).
The company also integrates the SEMRUSH toolkit into its courses. In essence, you also gain hands-on experience with one of the most effective marketing services at the moment.
So, if you want to gain in-depth, market-tested knowledge from industry experts, choose the SEMRUSH digital marketing courses.
3 — HubSpot: Online Marketing Courses
Hubspot is also a world-renowned digital marketing company. Like SEMRUSH, this company offers multiple courses in various aspects of online marketing. Let’s look at some notable inclusions.
- Content Marketing Certification. This course focuses on creating and marketing content. Users learn how to write high-converting content to generate traffic and lead to conversions.
- Inbound Marketing Certification. This five-hour program prioritizes the basics of lead generation, conversion, and nurturing.
Other areas covered in the Hubspot Academy include SMM, contextual marketing, and email marketing.
Registration is free. So, use this opportunity to expand your horizons in multiple marketing branches.
4 — OptinMonster University: Digital Marketing Training
If you have any marketing experience, OptinMonster probably rings a bell. The OptinMonster tool helps businesses to increase website traffic and conversion.
At the OptinMonster university, experts will show you closely-kept industry secrets for increased conversion. The OptinMonster University Digital Marketing Training is entirely free and suitable for beginners and experienced marketers.
5 — Google Ads Certification
Most marketers rely on an in-depth understanding of Google’s algorithms to fine-tune their advertising campaigns. So why not get the information from the source?
The Google Ads Certification program goes beyond creating excellent banners; users will also learn how to take advantage of Google’s features to maximize the return on their ad investments.
Moreover, you can apply for a job with the Adwords certification. But you need to take exams in one category of Adwords fundamentals. And above all, the course is completely free.
6 — Google Analytics Certification
Another excellent online marketing course is the Google Analytics Certification program. This course teaches marketers how to analyze and optimize website traffic.
In this data-driven world, a certification in analytics gives you a competitive edge over the competition. But first, you must pass the exam to gain certification.
Like other Google courses, the Google Analytics Certification program is free. Even if you don’t pass the exam the first time, you will get further opportunities to rewrite.
7 — Quicksprout: The Beginners Guide to Online Marketing
Quicksprout is a product owned by marketing guru Neil Patel. This comprehensive course features classes and learning material from marketing experts and entrepreneurs.
The courses covered in this program include SEO, branding, and traffic generation. Unlike the other courses mentioned above, Quicksprout’s The Beginners Guide to Online Marketing is only text-based. Notwithstanding, it provides enough visual information for every student.
Another downside is that you don’t gain any certification after completing the program.
8 — Udacity: Become a Digital Marketer Nanodegree Program
This program features the combined efforts of tech giants like Google, Hubspot, and Moz. The course covers content strategy, email marketing, Google Analytics, SEO, and SMM. By signing up for this course, you gain access to a personal mentor. You will also work on real-world projects to sharpen your skills.
9 — LinkedIn Learning: Online Marketing Foundations
Formerly known as Lynda, LinkedIn Learning contains an extensive database of academic material. The Online Marketing Foundations course is one of the most comprehensive ones on the internet when it comes to digital marketing.
Students can take the course and gain a certificate to add to their LinkedIn profiles directly. Besides, you can finish the course within the 30-day trial period, after which you would need to pay subscription fees.
A lot of online marketing courses exist on the web today. Choose the best programs from certified experts to improve your marketing skills. And most importantly, pay attention to affordable courses that offer certification upon completion.