Serena Beuford fake butt explosion teaches us how new media really works: There’s nothing like the tabloids hoarding yummy stories that we all know are going to lead to trigger clicking readers lapping things up.
Except sometimes the yummy stories publishers are banking to the bank are just bunk. Bunk because checking sources and rushing to get the story and hits out is the overriding prerogative in new media.
Explains gawker: A woman’s butt implants exploded while she was doing squats at the gym for an Instagram workout video, hoping to become the next Jen Selter, according to News 4 San Antonio,Cosmopolitan, and several other sites. She’s now in a coma, with damage to several internal organs. But is she really?
Nah. The sad tale of 27-year-old Boston woman Serena Beuford’s exploding ass is a hoax by Newswatch33,
While photos of Beuford with her butt implants are purportedly making their way round the web, website Thatsfake.com points out it’s actually ‘mega huge fake booty‘ model Elnaz1985, who has several other selfies on Twitter.
Reports cosmopolitan: According to Douglas Steinbrech, a board certified plastic surgeon, “Implants don’t pop. They stay in position. It’s not like a balloon. If she had a balloon filled with some kind of saline, even if it popped, the fluid still stays there and then it takes hours for the fluid to resorb. It’s not like you’d have that immediate deflation.
Because who is going to resist the lure of mega butts imploding and the opportunity to gawk along in the era of post Kim Kardashian look at how smashing my butts are?
Nevertheless road accidents and plastic butt implosions aside, the hoax is ‘especially troubling because it took in an NBC affiliate, typically near the top of the internet hierarchy of trustworthy sources, which lent credibility to something that normally wouldn’t pass the sniff test.’
Never mind even old media is now new media: trashy, steeped in desire for viral traffic and the lowest common denominator. Aren’t you glad you didn’t grow up wanting to be a journalist… oh wait?